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Own Self Care
Project type
Brand Strategy, Brand Design, Website Design, Packaging Design
Location
Los Angeles, California
COMING SOON
For Own Self Care, we developed a vibrant and youthful brand strategy, visual branding (including logo design), product packaging, and website design that speaks directly to younger millennials and Gen Z. Founded by Shemayah Clemons, also known as Ancient Artery, Own Self Care is a holistic wellness brand dedicated to promoting internal self-care through simple, plant-based solutions. With a foundation in integrative medicine and natural health, Shemayah’s mission is to make self-care feel effortless and accessible.
We used bright, bold, and energetic imagery and packaging to resonate with a younger, health-conscious audience who values both aesthetics and wellness. The website was designed with a fresh, modern appeal to engage customers with educational content about natural wellness, while offering products that are organic, gluten-free, dairy-free, soy-free, and nut-free. This rebrand positioned Own Self Care as a go-to brand for those seeking to invest in their health in a fun, meaningful way.
