The Doula Boutique

For The Doula Boutique, we collaborated on a comprehensive brand development project that encompassed every facet of the brand's identity and online presence. Together, we crafted a strategic brand direction, developing a luxurious and inviting visual aesthetic to reflect the high-end doula services offered. This included designing a bespoke logo that aligned with the brand’s nurturing, supportive essence.

In addition to the brand identity, we planned and executed a photoshoot that captured the warm, compassionate energy of the team, which was essential for the website and social media visuals. The website design was a key element, providing a seamless user experience while showcasing the boutique’s premium services. We also designed social media templates to maintain consistency across platforms and executed back-end development to ensure smooth operations for the doula team, allowing for effortless client bookings and internal management. The result was a cohesive and luxurious brand that speaks directly to the needs of expectant families seeking expert care and support.